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Learn Salesforce Marketing cloud Basics and Products

Learn Salesforce Marketing cloud Basics and Products

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Learn Salesforce Marketing cloud Basics and Products

Salesforce Marketing cloud is called in short as SFMC, Salesforce Marketing cloud helps us to know analytics software services and provide marketing automation services to users. Previously it is named ExactTarget and it is acquired by Salesforce. So we discuss Salesforce Marketing Cloud basic demo video below https://www.youtube.com/watch?v=AJnYlN17hOE&t=15s

It Provides help us to contact the customer at the appropriate time with correct information in the right manner to solve customer queries. we can stay connected with customers through social media, email, website, mobile messaging, and advertising.

Salesforce Marketing Cloud: Connect Marketing, Sales, and Service
Salesforce Marketing Cloud: Connect Marketing, Sales, and Service

Salesforce Marketing cloud has Seven Primary and they are Email Studio, Mobile Studio, Journey Builder, Advertising Studio, Salesforce DMP, Social Studio, and Data Studio

Marketing Cloud Messaging Products which are used for messaging to customers

Email Studio is used to send emails to the customer and made an interaction. we can design dynamic email templates to send users.

Mobile Studio is used to interact with customers through mobiles by sending mobile messages and provide notification alerts to users.
Journey Builder is used to designing and automation the journey of the customer by email, web, mobile, and advertising. Then we can interact with the sales cloud or service cloud.

Marketing Cloud Advertising and Data Products which are used for advertising to customers

Advertising Studio is used to analyze the interest of customers and provides advertisements to attract users

Salesforce DMP helps to research and collect data on your audience based on their segmentation. DMP stands for Data Manipulation Platform.
Data Studio is used to know data acquisition,data provisioning and audience discovery

Marketing Cloud Social Media Management which is used to interact in social media with customers

Social Studio is helping to interact with customers to know their interest of users through social media analysis and helps to resolve queries via social media platforms.

Pic Credit: Salesforce.com

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